Why is everyone in NYC getting tattoos removed?

JULY, 24, 2024

Tattoo removal in New York is a hot topic

With nearly a third of New Yorkers reportedly sporting a tattoo1, it’s unsurprising that the tattoo removal industry is booming2. The long-term rhetoric has been that tattoos are permanent. But with tattoo removal technology continuing to advance and the arrival of NAAMA to New York, the concept of permanence is changing. Yes, tattoos are permanent - but only if we want them to be. 

As a state that raises its residents to encourage self-expression and creativity, New Yorkers generally embrace the idea of growth and fluidity. But tattoos can’t always keep up with an evolving identity. Until now. 

New York meets new technology

After calling London its sole home since opening in the prestigious Marylebone borough in 2020, NAAMA has now arrived in New York City - and has brought its game-changing LightSense® technology with it. 

Technology is often a barrier when it comes to removing tattoos. Unhappy tattoo owners have heard reports of intense pain (we’re looking at you, Mark Wahlberg), tales of blistered and damaged skin, and rumors that it simply does not work. 

But that was before LightSense®. And with the arrival of NAAMA and the LightSense® laser to New York, there’s a new kind of tattoo removal technology to try.

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Why are New Yorkers excited about LightSense®?

LightSense® is the world’s most advanced technology for laser tattoo removal. Developed by leading researchers at Princeton University, it is FDA-cleared, CE-certified, and backed by clinical studies. With over 30,000 treatments under its belt, the future looks promising (and clear) for people living with unwanted tattoos.

There are many things that set LightSense® apart, but one of the most significant is that LightSense® operates using low-energy; 34x less energy than the average Pico laser and 190x less than the average Nano Q-Switch, to be precise. This makes it significantly safer, minimizing the risk of skin damage and reducing pain (70% of clients describe treatment at NAAMA as only “slightly uncomfortable”) - without compromising on efficacy

Goodbye, unwanted tattoos

After years of tolerating unwanted tattoos and feeling trapped by their ink, it’s no surprise New Yorkers are excited. NAAMA tattoo removal is making an impact already, and New York City feels ready to be liberated from tattoo shame. 

https://nypost.com/2019/12/29/nearly-one-in-three-new-yorkers-has-a-tattoo-survey

https://www.strategicmarketresearch.com/market-report/tattoo-removal-market 

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